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Proof the Internet Is Not Just for The Young
Check out this great article on Baby Boomers and the Internet, particularly helpful for those in the healthcare field. http://mashable.com/2011/04/06/baby-boomers-digital-media/
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How Is A Website Like An Elevator?
Good website navigation is the most important element in creating an accessible and usable website. Website navigation is the tool people use to search for information on individual websites. If your site navigation is not clear, visitors will quickly go … Continue reading →
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Use Landing Pages To Convert Web Sales
If you are serious about your web marketing, chances are you have heard the term Landing Page. According to Wikepedia, A landing page is a webpage that is displayed when a potential customer clicks an advertisement or a search engine … Continue reading →
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The Impact of Social Media
Over the last few years social media has expanded at a phenomenal rate. More and more people check out products and services through their social websites. Recently, I spoke to about 30 students in marketing class at the University of Virginia to discuss … Continue reading →
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Using Social Media To Meet Customer Needs
There’s a new book out this week: The Thank You Economy by entrepreneur Gary Vaynerchuk. While I have not yet read the book, the promotional jacket says: “We have entered into an entirely new business era, one in which the … Continue reading →
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